Setting up a new business requires many things right from revenues to the proper technology to succeed in today’s competitive world. Communication is also an important part. But when it comes to communication, choosing the right communication type for the business is even more important. As far as the large businesses are concerned, they do have a budget to buy expensive telephony system but the small to medium size businesses cannot afford a costly business phone system. They require feature rich telephone system but at competitive price. They require a control over their investments without actually affecting the normal business operations. The IP PBX phone system is the most optimal solution for small and medium business communication over the traditional telephone exchange system.
In the past, businessess normally used traditional PBX system. It’s very much like your regular phones, using cables to connect with other phones, but the calls are routed from the main telephone network through the PBX (Public Branch Exchange) system to connect with all the extensions within the organization network. IP PBX is basically something similar in concept, except that, instead of the traditional cable systems associated with regular landlines, your calls are routed through the IP network, traveling through the local area network or Wi-Fi connection of your own office using specific IP Phone desk sets.
What are the advantages of IP PBX over Traditional PBX?
- Single Network: This is one of the biggest advantages of IP Telephony systems. Traditional PBX requires their own network and it is quite expensive to build & maintain a separate telephone network spanning the entire premises. With IP Telephony, the computer network can be used to carry voice calls along with data and the IP Phones can connect directly with LAN Cables.
- IP Phones/Soft Phones: IP Phones is costly than analog phones, but IP Phones have a lot of advantages over analog phones like easy movement from one place to another, connecting to Internet using inbuilt browsers, download ringtones, etc. IP telephony support softphones that are software programs which can be run on a computer and they have a number of advantages over IP phones. These softphones can be used along with headset/mic to receive all your calls directly from your desktop.
- Voice Mail/ IVR: Though Voice Mail (VM) functionality is available in an analog/ digital PBX, there is a limitation on the number of hours of voice mail that can be recorded. IP PBX use Server based disks to store voice mail and hence have more VM storage capacity. Advanced Interactive Voice Response (IVR) creation & customization can be done relatively easier and the multi-level structure can be changed frequently.
- Call Recording: Often, you may want to record certain voice calls for future reference. In traditional PBX, a separate line needs to be connected from each phone (in parallel) to expensive equipment called Voice Logger or you have to add separate cards to PBX to enable this feature. But with IP PBX telephony , call recording is an inbuilt function and can be activated as per requirement.
- Private Telephony Cloud: When IP Telephony is deployed in multiple branches of the same organization, it is possible to use MPLS Networks/ Internet Leased Lines/VPN to transmit voice calls over the WAN IP Network. This way, the inter-branch calls would not incur additional costs hence forming private telephony cloud.
Nexbro is a software based PBX that works with SIP standard based IP Phones, SIP trunks and VoIP Gateways to provide a full PBX solution. Nexbro offers next generation telephone exchange with robust calling features.